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COLLABORATIVE WORLD CUP EXPERIENCE
18 Bolts Players. Gillette Stadium. Scotland vs. Haiti.
The World Cup is in our backyard this summer. And 18 Boston Bolts players got to experience it firsthand.
Through a collaboration with Soccer.com and New Balance, a group of Bolts players were invited to an immersive experience that started at New Balance’s global headquarters — testing gear, wearing new equipment, and getting a behind-the-scenes look at one of the biggest brands in the sport — before heading to Gillette Stadium to watch Scotland take on Haiti in a FIFA World Cup group stage match.
Moments like these don’t just build excitement. They build belief. They build culture.
A massive thank you to Soccer.com and New Balance for making it happen! |
